Craftsmanship: Exporting at top speed
Over the first two months of 2023, exports of Moroccan handicrafts amounted to 201 million dirhams (USD 20 million), which represents growth of around 36% compared to the same period last year ( 2022). At the origin of this export performance is "a growing international demand, more efforts in the promotion of artisanal products on the international market, fairs, and exhibitions, as well as the enthusiasm for authenticity and handmade products …” or even the World Cup effect of Qatar which has aroused an unprecedented outpouring of international sympathy for Morocco since November 2022.
