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VEND.1, SAM. 2, DIM. 3 MARS 2024 - N°6715  NE PEUT ÊTRE VENDU SÉPARÉMENT  DÉPÔT LÉGAL 100/1991  DIRECTEUR DE PUBLICATION KHALID BELYAZID
                                     Weekly highlights by

















                                       Trade defense                                                                         Drought in Morocco:

                                                                                                                             Satellite images and
                                                                                                                             maps provide the proof
                      «Contact us.                                                                                           Duty free shops: Sales




                                                                                                                             limited to 2,000 Dirhams
            We’ll do what’s                                                                                                  in foreign currency







                            necessary»






                                                                                                                             Rabat tramway:
                                                                                                                             Urban solar farms to
                                                                                                                             lower electricity bills














                                                                                                                             Al Mansour Ed-Dahbi:
                                                                                                                             Investigation and reve-
                                                                                                                             lation



                                                                                                                             Morocco-France:

                                                                                                                             A fresh start?













          Editorial                                             Attractiveness                                                          Meriem OUDGHIRI



           «I’      M talking about an era that people aged under 20 couldn’t possibly  also successes... right up to the figures that the country proudly presents today:
                    know», used to say French singer Charles Aznavour... The famous  total goods exports in 1999 of 72 billion Dirhams (USD 7 billion), compared
                    Toshiba TV sets, the 100 dirhams (10 US dollars) travel allowance  with car exports in 2023 of 141 billion Dirhams (USD 14 billion), with local
          per year that Moroccans were allowed to take with them abroad while trave- content rate of 69%. Figures are always good indicators of efficiency and per-
          ling, the Structural Adjustment Program (PAS for connoisseurs)... the 1980s  formance, and show that Morocco has come a long way.
          that were part of Morocco’s economic history. Last Friday February 23, Minis- Today, a kind of «Moroccan Way» is emerging, and it is not a trivial one.
          ter Ryad Mezzour, invited by the Links Center of Casablanca’s School Law  However, we still need to improve our attractiveness in a number of areas:
          and Economics, took part in this remembrance exercise, especially in the  business climate, training and upgrading of human capital, competitiveness,
          industrial field. In the years 1983-95, the country transformed its productive  real estate, R&D, and other sectors. In fact, we need to work harder on our
          structures to cope with moderate globalization. The second battle was that of  business plan, with its projections, deadlines, operating accounts, cash flow,
          reviving growth between 2002 and 2007. Morocco’s industrial history is full  and balance sheet. Because, like any business, one needs to generate «profits»
          of lessons to be learned. Strategies, major decisions, failures, and traumas, but  and «profitability» over the long term. o
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